ButterBall Farms Inc.

Here’s Why You Should Reshape Your Dining Experience

Butterball Farms shaped butters make a positive impression on your guests.

According to a recent Kenetic 12 operator survey, driving traffic to a dine-in experience is a top challenge for full-service restaurants heading into a new year. Retooling your table experience can be an important step.

One easy way is to use shaped butters from Butterball Farms with your bread service to evoke a memorable experience from the start of the meal. Available in various eye-catching shapes, these butters tell customers that you have thought of everything from cocktails to dessert.

Shaped butters tell guests that you have thought of everything in their dine-in experience.

Some of the latest insights into today’s guest and their expectations can help you better prepare for the holiday rush of guests and special events that can drive traffic and sales. We’ve tapped into the latest trends for insights that brings the opportunity to light.

  1. The National Restaurant Association says the demand for luxury dining experiences is on the rise. The demand is fueled by higher income families who’ve withstood inflation and expect more from their dining experience.
  • Research from the International Food Information Council shows that consumers are gravitating towards foods and dining experiences that support their mood and provide emotional comfort. By connecting with friends away from work and the stress of daily life, your guests need and expect something they can look forward to.
  • 64% of Boomers prefer a “gorgeous” dining experience according to Menu Matters, a dining research organization. 55% of Millennials and 60% of Gen X guests look at a fine dining experience as a “reward” or “self-care”.
  • Menu Matters also found that 81% of consumers find more “joy” in anticipating a great dining experience.
  • Food and Beverage magazine found that personalized dining experiences are becoming more popular, with chefs looking for ways to tailor the dining experience to individual guests or special events. Shaped butters can be customized to fit specific themes, events, or even guest preferences, making them a versatile option for personalization.
  • According to Caterease, curved shapes and are generally associated with positive emotions. Rounded edges can create a more welcoming and soothing atmosphere, which can enhance the dining experience by making customers feel at ease.

Rounded shapes make a positive, memorable dining experience.

Rounded shapes make a positive, memorable dining experience.

The little things do matter in conveying an elegant dining experience. That’s why making the switch to Butterball Farms shaped butters is a great step forward. Made from premium butter, Butterball Farms is the market leader in elegantly shaped butters nationwide. From the plates and smallwares you use to even the shape of the butters on the plate or at dining stations there are some easy ways to serve up success for your restaurant.

By digesting some easy insights into the minds of your guests entering the holiday season you can take advantage of some easy tactics to elevate the experience to the benefit of immediate sales and long-term loyalty.Take a look at the portfolio of shapes available for your catered occasions and take advantage of the shape of today’s consumer by requesting your free sample  from Butterball Farms.