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Honey Butter Hits the Sweet Spot

“Honey is a common sweetener for Boomers, but it’s an on-trend one for Millennials, thanks to honey’s modern positioning as a wholesome, often local ingredient with a great narrative behind it. Butter flavors can lean toward younger or older generations, but there is a “sweet spot” of shared favorites for cross-generational menu success.” Courtesy of Flavor & The Menu.

At Butterball® Farms Inc. we are famous for our beautiful embossed butter servings in a broad range of designs, shapes, and sizes. However, we also create and manufacture custom butter flavors to some of America’s biggest brands. Honey butter is one of the most popular flavors of our butters.

Our expertise with flavors and ingredients makes us uniquely qualified to help you create delicious foods that consumers crave. We can customize the perfect flavor profile for products whether your focus is baked goods, protein, or vegetables. Tell us what you want to achieve, and we’ll formulate a flavor profile based on the guidelines you set forth. Your product parameters and our flavor expertise will deliver exactly what you desire.

Chart courtesy of Datassential