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Clean Label Flavored Butters Poised To Upscale CPG Food Products In 2021

If CPG food processor R&D teams have clean label foods on their priority list, don’t forget flavored butters. They represent one of the most promising opportunities for CPG brands in 2021. The healthy halo and appealing flavor of a garlic herb or a honey butter can instantly add value without compromising profitability.  Flavored dollops are […]

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What Are The Big Catch Sales Opportunities For 2021?

2020 was the year when consumers tried their hands at serving more seafood to their families and they loved it! Helping them overcome the anxiety of how to prepare seafood and a significant increase in selling prepared meals by retailers earn much of the credit. In 2020, fresh seafood sales growth outpaced fresh meat and […]

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Seafood. Poised Atop An Immunity-Boosting Food Mega Trend For 2021

New vaccines hold the promise of a hopeful end to COVID, but a mega trend built by the pandemic will remain. Consumer attitudes toward the benefits of functional foods have shifted from added energy and weight control to immunity-boosting. It is a significant opportunity for seafood. 85%* of consumers will continue to look for functional […]

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Craveable, Flavorful, Pre-Portioned Butter

The COVID-19 pandemic has ushered in a “new normal” that has profoundly impacted consumer behaviors.  According to the 2020 Food and Health Survey from the International Food Information Council (IFIC), 85% of Americans report having changed their food habits because of the coronavirus pandemic, with about 60% cooking at home more.  Many Americans are busier than […]

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Butterball® Farms in the Forefront of Market Trends

VARIETY, CONVENIENCE & HEALTHY REIGN KING Between competitors, emerging technologies and all the nuances with running a company, it’s easy to get overwhelmed with the idea of constantly watching trends in our industry. Butterball® Farms, Inc. is proud of the research and trend-watching our team stays on top of, providing you, our customers, the advantage […]